The three-pronged approach includes Triple-Oil Complex-a super-nourishing combination of Avocado, Babassu, and Camelina Oils to help inject deep moisture into each curl
AquaLastik, a cutting-edge thermal protector that uses flexible resins and deep-sea minerals to enhance curl memory and control frizz
Bio-Advanced Peptide Complex, proven to repair damage and deliver round-the-clock repair
Joico Curl Nourished Conditioner
You know the old adage, one size fits all? Well, that's actually true when you're talking about Joico amazingly versatile conditioner, formulated to weightlessly nourish and rebuild curls while kicking frizz to the curb. Leave it in if you want supreme moisture and a whole lot of control over your thick, coarse, "misbehaving" curls; rinse it out if you're looking for featherweight hydration on fine, delicate coils. Either way: You finally get a break from breakage - 64 percent, to be exact.
Size: 50 ml, 300 ml & 1 Litre
Hair Type & Condition: For all curl types - fine and fragile to fierce and full.
Features & Benefits:
Offers adjustable conditioning
For those with finer curly hair who desire featherweight moisture and definition, it can be rinsed out.
For those with thick, coarse, erratic curls who need extra moisture, control and definition, it does double-duty as a spectacular leave-in foundation for stylers.
Usage Instructions:
Gently comb out your damp hair with fingers or a large-tooth comb
then apply a small amount of conditioner around the head (avoid crown) using fingertips only
Apply a second small dollop to ends, scrunching hair upward towards the scalp.
Joico Blonde Life Creme LightenerWhen you want to go beautifully blonde-and go there fast-NEW Blonde Life Creme Lightener turns up the power and rockets you to bombshell status in no time flat. With bondbuilding Arginine and moisture-locking exotic oils, Joico's fastest lifting creme lightener
delivers up to 9+ levels of lift and beautiful, shiny-looking hair that will blow you away.Size: 8.5 ozFe..
Joico Lumishine Dimensional Deposit Demi-Permanent Creme ColorWith NEW LumiShine DD Dimensional Deposit Demi-Permanent Creme Color, you can weave the artistry of depth and dimension into every color creation, while restoring maximum hair health and a whole lot of shine. With 20 luscious hues to choose from, creating dimensional color becomes a simple, foolproof, predictable art form. This versatil..
Joico Color Intensity Pearl Pastel CollectionDiscover a dazzling spectrum of bold, brilliant color with Joico color intensity - intensely concentrated pigments designed to help you create over-the-top vibrancy that lasts through 15 shampoos. Color Intensity?s intermixable formula can be applied straight from the tube, or mix and mingled to your heart?s content for endless creative possibilities. B..
Joico Color Endure Sulfate-Free Violet ConditionerYou put your shampoo in, you rinse your shampoo out, you put your Violet Conditioner in and you let it all hang out... for about one-to-three minutes. Because that's how long it takes for Joico perfect purple moisturizer to knock the brassy tones right out of cool blondes (and gray) heads.Size: 50 ml, 300 ml & 1 LitreHair Type & Condition: ..
Joico Hydra Splash Hydrating ConditionerForget about those dense, overly creamy moisturizing formulas that leave dry, fine hair flat and lifeless. Hydra Splash Hydrating Conditioner brilliantly detangles and replenishes elasticity with a lightweight formula that won't weigh down hair.Size: 250 ml & 1 LHair Type & Condition: For fine - medium, dry hairFeatures & Benefits: Detangles even super fine..
Joico Heat Hero Glossing Thermal ProtectorThe instant you spray it on, this brilliant hair guardian springs into action, protecting each strand from the thermal assault of blow-dryers, flat irons, and other damaging heat-styling tools. Along with it? A healthy, glossy sheen that fortifies strands and locks out hair-dulling pollutants.
Size: 180 mlFeatures & Benefits: Thermal protection up to 450°..
Joico K-PAK Color - Sultry Blondes CollectionWant to create luminous, believable, utterly gleaming blondes without a hair of brassiness? K-PAK's new Sultry Blondes Collection is for you: all the glamour, plus hardworking ingredients that actually reconstruct hair while you color.
Colors Available:
10N for a natural tonal result (also helps eliminate unwanted warmth at darker blonde levels).
10B f..
Joico Defy Damage Detox ShampooWash away hard water residue, trace minerals, product buildup, and copper with this deep-cleansing shampoo that won't leave hair feeling dry. Formulated with a bio-based chelator and Activated Charcoal, Defy Damage Detox Shampoo builds bonds and transforms dull, lackluster locks into hair that feels clean and soft.
With a single, transformational cleanse, this clari..
Joico Blonde Life Hyper High Lift Crème Color
The power to go pale without bleach; deliver the healthiest blonde on the block; and achieve up to 5 levels of lift to natural hair without sacrificing a single strand. That's the magic of Blonde Life Hyper High Lift Permanent Crème Color, now available in three new shine-enhancing shades: Champagne, Pearl, and Clear Booster. With one-step lightening a..
Joico Blonde Life Quick Tone Liqui-Creme Toner5 minutes or less! That's all it takes to get fast and fabulous blonde hair with Quick Tone Liqui-Creme Toners-a swift, powerful way to make your mark on prelightened looks. Featuring anti-breakage technology and nourishing exotic oils for maximum shine, this demi-permanent Blonde Life collection of Sand, Silver, Violet, and Clear lets you trend-set go..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.