The three-pronged approach includes Triple-Oil Complex-a super-nourishing combination of Avocado, Babassu, and Camelina Oils to help inject deep moisture into each curl
AquaLastik, a cutting-edge thermal protector that uses flexible resins and deep-sea minerals to enhance curl memory and control frizz
Bio-Advanced Peptide Complex, proven to repair damage and deliver round-the-clock repair
Joico Curl Nourished Conditioner
You know the old adage, one size fits all? Well, that's actually true when you're talking about Joico amazingly versatile conditioner, formulated to weightlessly nourish and rebuild curls while kicking frizz to the curb. Leave it in if you want supreme moisture and a whole lot of control over your thick, coarse, "misbehaving" curls; rinse it out if you're looking for featherweight hydration on fine, delicate coils. Either way: You finally get a break from breakage - 64 percent, to be exact.
Size: 50 ml, 300 ml & 1 Litre
Hair Type & Condition: For all curl types - fine and fragile to fierce and full.
Features & Benefits:
Offers adjustable conditioning
For those with finer curly hair who desire featherweight moisture and definition, it can be rinsed out.
For those with thick, coarse, erratic curls who need extra moisture, control and definition, it does double-duty as a spectacular leave-in foundation for stylers.
Usage Instructions:
Gently comb out your damp hair with fingers or a large-tooth comb
then apply a small amount of conditioner around the head (avoid crown) using fingertips only
Apply a second small dollop to ends, scrunching hair upward towards the scalp.
Joico Curls Like Us Hydrate & Define Curl Creme StylerLooking for a styler that delivers touchable definition, thermal protection, and reduced frizz all in one fell swoop? That's what you get with Curls Like Us Hydrate & Define - the curl-enhancing styling creme that gently coaxes curls and coils into soft, resilient clumps that are resistant to breakage.Size: 177 mlFeatures & Benefits: Leaves cu..
Joico Blonde Life SilverLight Lightening PowderThis cool-as-can-be formula is designed with CHARCOAL to help counteract brassiness while processing, while delivering the same stunning 9+ levels of lift you expect from Blonde Life.
Ideal When:
Pairing with cool/neutral Blonde Life Demi Gloss Shade
Your client wants on-trend, cool, gray, ash or silver toned blonde hair
You want ash blonde hair th..
Joico Shampoo And Conditioner Litre Duo (K-PAK)Joico special offer is here for a limited time only!
*** Pumps are not included!Size: 1 PackIncludes: 1 Shampoo (1 Litre)
1 Conditioner (1 Litre)..
Joico Color Intensity Confetti Collection
Introducing the Confetti Collection, an explosion of fun, candy-colored semi-permanent shades that transform every mane into a reason to celebrate. Don't worry about fadage or damage crashing the party.
NEW Color Intensity Mint, Sky, Lilac, Rose and Peach have major staying power—thanks to the one-of-a-kind Pastel Extend Technology, which secures these pla..
Joico Hydra Splash Hydrating ShampooEven fine to medium hair gets thirsty... and deserves a tall drink of water that doesn't make it fall flat. The luxurious lather of Hydra Splash Hydrating Shampoo swiftly cleanses away residue without stripping much needed natural moisture, leaving hair brilliantly clean, soft, and looking healthy.Size: 300 ml & 1 LHair Type & Condition: For fine - mediu..
Joico Moisture Recovery ConditionerFunny how wet hair can be dry; but, it can... especially after daily shampoos that zap locks of much-needed moisture. Fortunately, it only takes a minute for intensely-hydrating Recovery Conditioner hair treatment to come to the rescue and inject a whole lot of life back into tired, fried, and frizzy tresses; actually reducing breakage by 55%.Size: 50 ml, 250 ml,..
Joico Defy Damage Sleepover Overnight Nourishing TreatmentRise and shine with Defy Damage Sleepover, Joico bedtime bond-strengthener that nourishes hair while you sleep. With a brilliant formula that fortifies bonds through the night, this no-rinse treatment delivers softer, shinier, visibly healthier hair by morning.Size: 100 mlFeatures & Benefits: Instantly softens & smooths hair
Boosts shine
R..
Joico K-PAK ShampooTo say that K-PAK shampoo "cleanses your hair," is like saying a Chanel coat "keeps you warm." Sure, it gets the grime out... but it also turns your cleansing into the first step of a reconstruction process specifically designed for hair that's been put through the ringer. Whether the culprit is overzealous thermal styling or harsh chemical services, this star shampoo actually r..
For over 25 years, we've grown to meet your needs. Travelling many miles and evolving around trends and market demands, sourcing only the most exclusive, highest quality products and ethical brands from around the world to enhance your business.
We have worked hard, as an independently owned and operated company, to build a reputation that is widely respected within the industry. We are lifelong learners who strive to be a diverse, inclusive, socially responsible leader in the industry.